Career And College Prep

Business Management & Marketing

Get Ahead of the Curve

Everyone is looking for ways to ensure they stand out in a crowd of applicants. By exploring your business options now, you can get a leg up on the competition.

Which pathways are offered?

Administrative Services—This pathway prepares students to facilitate business operations through a variety of administrative and clerical duties, including information and communication management, data processing and collection, and project tracking.


Marketing Communications—Students apply and grow their creativity in this pathway while learning to plan, coordinate, and implement marketing strategies and public relations activities.

What types of jobs can my student learn about and prepare for?*

Examples of jobs include:

  • Administrative assistant
  • Benefits specialist
  • Copywriter
  • Customer service representative
  • Human resources manager
  • Promotions manager
  • Public relations manager

*Some of these jobs require additional education and certifications once a student graduates from high school.

happy executive at work

What could my future look like with this career?**

K12001

**Data is from Lightcast and is updated frequently.

Which industry-recognized, in-demand certifications and exams can my student prepare for?***

  • Microsoft Office certifications (up to three, each attainable in one semester)***

***Many Microsoft®️ Office certificates can be earned after completing one course. Other certificates require more classes to be better prepared, and students who participate in the program for at least two years will have further preparation for certification testing.